VLOG 241 | Build the market before you launch the product
🔵I’ve been coaching somebody recently who decided to go into online coaching and it literally bombed and then they came to me and we’ve worked on building a community, building her market.
She lost confidence on the product launch because she’s worried that nobody’s going to sign on for the product.
The reality is the market wasn’t there, it was quite straightforward as to why that hasn’t happened.
But even if it wasn’t straight forward, here’s the point here, if you’re going to fail, fail fast and then move the hell on. Get on with the next one.
You can’t foresee all the time which product, which project is going to yield the biggest quickest returns. You just have to try them.
Every ounce of market research can only make your guessing a fraction better. So commit to it and fail fast❗️🔵